:root{
  --ink:#1a1a1a; --ink2:#3d3d3d; --muted:#767676; --line:#e4e1dc;
  --paper:#faf8f5; --card:#ffffff; --accent:#1a1a1a; --wa:#25D366;
  --brand:#00cbd7; --brand-deep:#007a82; --brand-soft:#7fc4c9;
  --serif:'Cormorant Garamond',Georgia,serif; --sans:'Inter',system-ui,sans-serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:var(--sans);color:var(--ink);background:var(--paper);line-height:1.6;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
@media(hover:hover){img{filter:grayscale(100%);transition:filter .5s}img:hover{filter:grayscale(0%)}}
a{color:inherit;text-decoration:none}
.wrap{max-width:1120px;margin:0 auto;padding:0 24px}
h1,h2,h3{font-family:var(--serif);font-weight:600;line-height:1.15;letter-spacing:.2px}
.eyebrow{font-family:var(--sans);font-size:12px;letter-spacing:.22em;text-transform:uppercase;color:var(--brand-deep);font-weight:600}

/* Nav */
header{position:sticky;top:0;z-index:50;background:rgba(250,248,245,.9);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
nav{display:flex;align-items:center;justify-content:space-between;height:66px}
.logo{font-family:var(--serif);font-size:26px;font-weight:600;letter-spacing:1px}
.navlinks{display:flex;gap:28px;align-items:center}
.navlinks a{font-size:14px;color:var(--ink2);font-weight:500}
.navlinks a:hover{color:var(--ink)}
.navcta{background:var(--ink);color:#fff !important;padding:9px 18px;border-radius:2px;font-size:13px;letter-spacing:.02em}
.burger{display:none;background:none;border:0;font-size:24px;cursor:pointer}
@media(max-width:820px){.navlinks{display:none}.burger{display:block}.navlinks.open{display:flex;position:absolute;top:66px;left:0;right:0;flex-direction:column;background:var(--paper);padding:18px 24px;gap:18px;border-bottom:1px solid var(--line)}}

/* Hero */
.hero{padding:86px 0 70px;text-align:center}
.hero h1{font-size:clamp(34px,6vw,62px);max-width:14ch;margin:14px auto 0}
.hero p.lead{font-size:clamp(16px,2.2vw,20px);color:var(--ink2);max-width:60ch;margin:22px auto 0}
/* Hero con foto (home): split texto + retrato 4:5 */
.hero-photo{padding:56px 0 64px;text-align:left}
.hero-photo .heror{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:center}
@media(max-width:820px){.hero-photo .heror{grid-template-columns:1fr;gap:28px}}
.hero-photo h1{font-size:clamp(34px,5vw,56px);margin:14px 0 0;max-width:none}
.hero-photo p.lead{margin:22px 0 0;max-width:60ch}
.hero-photo .btns{justify-content:flex-start}
.hero-photo .imgwrap{border:1px solid var(--line);border-radius:3px;overflow:hidden;aspect-ratio:4/5;background:#eee}
.hero-photo .imgwrap img{width:100%;height:100%;object-fit:cover}
.btns{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:34px}
.btn{display:inline-flex;align-items:center;gap:8px;padding:14px 26px;border-radius:2px;font-size:15px;font-weight:600;cursor:pointer;border:1px solid var(--ink);transition:.2s}
.btn-primary{background:var(--ink);color:#fff}
.btn-primary:hover{background:#000}
.btn-ghost{background:transparent;color:var(--ink)}
.btn-ghost:hover{background:var(--ink);color:#fff}
.btn-wa{background:var(--wa);border-color:var(--wa);color:#fff}
.btn-wa:hover{filter:brightness(.94)}

section{padding:64px 0}
.section-head{text-align:center;max-width:64ch;margin:0 auto 44px}
.section-head h2{font-size:clamp(28px,4vw,42px);margin-top:10px}
.section-head p{color:var(--ink2);margin-top:14px;font-size:17px}

.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:26px}
@media(max-width:820px){.grid3{grid-template-columns:1fr}}
.card{background:var(--card);border:1px solid var(--line);padding:32px 28px;border-radius:3px}
.card h3{font-size:24px;margin-bottom:10px}
.card p{color:var(--ink2);font-size:15px}

/* Split */
.split{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:center}
@media(max-width:820px){.split{grid-template-columns:1fr;gap:28px}}
.split h2{font-size:clamp(26px,3.6vw,38px)}
.split p{color:var(--ink2);margin-top:16px;font-size:16px}
.split .imgwrap{border:1px solid var(--line);border-radius:3px;overflow:hidden;aspect-ratio:4/5;background:#eee}
.split .imgwrap img{width:100%;height:100%;object-fit:cover}

/* Testimonios */
.testis{background:var(--ink);color:#fff;padding:72px 0}
.testis .eyebrow{color:var(--brand-soft)}
.testis h2{color:#fff;text-align:center;font-size:clamp(28px,4vw,40px);margin:10px 0 44px}
.tgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:26px}
@media(max-width:820px){.tgrid{grid-template-columns:1fr}}
.quote{border:1px solid #333;padding:28px;border-radius:3px;background:#202020}
.quote p{font-family:var(--serif);font-size:20px;line-height:1.4;color:#ececec}
.quote .who{margin-top:16px;font-family:var(--sans);font-size:13px;letter-spacing:.05em;color:var(--brand-soft);text-transform:uppercase}

/* CTA band */
.ctaband{text-align:center;padding:76px 0}
.ctaband h2{font-size:clamp(30px,5vw,50px)}
.ctaband p{color:var(--ink2);margin:16px auto 30px;max-width:50ch;font-size:17px}

/* Página interior: hero compacto + prosa */
.page-hero{padding:64px 0 8px;text-align:center}
.page-hero h1{font-size:clamp(30px,5vw,52px);max-width:18ch;margin:12px auto 0}
.page-hero p.lead{font-size:clamp(16px,2.2vw,19px);color:var(--ink2);max-width:60ch;margin:20px auto 0}
.prose{max-width:70ch;margin:0 auto}
.prose p{color:var(--ink2);font-size:17px;margin-top:20px}
.prose h2{font-size:clamp(24px,3.2vw,34px);margin-top:44px}
.prose .lead-first{font-size:19px;color:var(--ink)}

/* FAQ */
.faq{max-width:76ch;margin:0 auto}
.faq details{border-bottom:1px solid var(--line);padding:22px 0}
.faq summary{font-family:var(--serif);font-size:22px;font-weight:600;cursor:pointer;list-style:none;display:flex;justify-content:space-between;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:'+';color:var(--muted);font-family:var(--sans);font-weight:400}
.faq details[open] summary::after{content:'–'}
.faq details p{color:var(--ink2);margin-top:14px;font-size:16px}

/* Galería */
.gallery{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
@media(max-width:820px){.gallery{grid-template-columns:repeat(2,1fr)}}
.gallery a{display:block;overflow:hidden;border-radius:2px;aspect-ratio:1;background:#eee}
.gallery img{width:100%;height:100%;object-fit:cover}

/* "Las 5 cosas que pueden salir mal" — argumentario de objeciones (portado del flujo WhatsApp) */
.risks{background:var(--card);border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:72px 0}
.risks .intro{max-width:66ch;margin:0 auto 12px}
.risks .intro p{color:var(--ink2);font-size:17px;margin-top:16px}
.risks .intro .kicker{font-family:var(--serif);font-size:clamp(21px,2.6vw,26px);color:var(--ink);line-height:1.35;margin-top:18px}
.risklist{max-width:66ch;margin:44px auto 0;counter-reset:risk}
.risk{border-top:1px solid var(--line);padding:30px 0;display:grid;grid-template-columns:auto 1fr;gap:22px;align-items:start}
@media(max-width:600px){.risk{grid-template-columns:1fr;gap:10px}}
.risk::before{counter-increment:risk;content:counter(risk,decimal-leading-zero);font-family:var(--serif);font-size:34px;font-weight:600;color:var(--line);line-height:1}
@media(max-width:600px){.risk::before{font-size:26px}}
.risk h3{font-size:23px;margin-bottom:8px}
.risk .bad{color:var(--muted);font-size:16px}
.risk .good{color:var(--ink2);font-size:16px;margin-top:14px;padding-left:16px;border-left:2px solid var(--brand)}
.risk .good strong{color:var(--ink)}
.risks .closer{max-width:66ch;margin:48px auto 0;text-align:center}
.risks .closer p{font-family:var(--serif);font-size:clamp(20px,2.8vw,27px);color:var(--ink);line-height:1.4}
.risks .closer .tail{font-family:var(--sans);font-size:16px;color:var(--ink2);margin-top:16px}

/* Banda "Egobox en el mundo" (red global del franquiciador) */
.worldband{background:var(--ink);color:#fff;padding:72px 0}
.worldband .eyebrow{color:var(--brand-soft);display:block;text-align:center}
.worldband h2{color:#fff;text-align:center;font-size:clamp(26px,3.6vw,38px);margin:10px auto 0;max-width:22ch}
.worldband .sub{color:#b8b8b8;text-align:center;max-width:62ch;margin:16px auto 0;font-size:16px}
.stats{display:grid;grid-template-columns:repeat(3,1fr);gap:26px;margin:48px 0 44px}
@media(max-width:820px){.stats{grid-template-columns:1fr;gap:22px}}
.stat{text-align:center;border:1px solid var(--line);background:var(--paper);border-radius:3px;padding:26px 18px}
.stat .n{font-family:var(--serif);font-size:clamp(32px,4.4vw,44px);font-weight:600;line-height:1}
.stat .l{margin-top:10px;font-size:13px;letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}
.worldband .stat{border-color:#333;background:#202020}
.worldband .stat .n{color:#fff}
.worldband .stat .l{color:#9a9a9a}
/* brandgrid / brandwall: hoy texto; al llegar el permiso, cada .brand pasa a <img class="brand"> sin tocar el layout */
.brandlab{text-align:center;font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:#767676;margin-bottom:22px}
.brandgrid{display:grid;grid-template-columns:repeat(5,1fr);gap:18px 12px;align-items:center}
@media(max-width:820px){.brandgrid{grid-template-columns:repeat(2,1fr)}}
.brand{text-align:center;font-family:var(--serif);font-size:19px;color:var(--ink2);letter-spacing:.04em;padding:10px 4px}
.worldband .brand{color:#d6d6d6}
.worldband .foot-note{text-align:center;color:#767676;font-size:13px;margin-top:34px;max-width:70ch;margin-left:auto;margin-right:auto}

/* Banda de confianza (home): cifras verificables + marcas que ya eligieron Egobox Chile */
.trust{background:var(--card);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.trust .stats{grid-template-columns:repeat(2,1fr);max-width:660px;margin:0 auto 54px}
@media(max-width:820px){.trust .stats{grid-template-columns:1fr}}
.trust .stat .l{color:#6b6b6b}
.trust .brandlab{color:var(--brand-deep)}
.brandwall{display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:10px 30px;max-width:920px;margin:0 auto}
.brandwall .brand{padding:6px 0;font-size:17px;white-space:nowrap}

footer{border-top:1px solid var(--line);padding:44px 0;color:var(--muted);font-size:14px}
.foot{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;align-items:center}
.foot-links{display:flex;gap:20px;flex-wrap:wrap}
.foot a{color:var(--ink2)}
.foot a:hover{color:var(--ink)}